Suitable for 14-19-year olds (secondary and high schools, and college), this article and accompanying activity sheet can be used in the classroom and at home. This resource links to KS4 and KS5 anthropology, linguistics, human geography, art and design, and computing. It can also be used as a careers resource and links to Gatsby Benchmarks: Gatsby Benchmark 2: Learning from career and labour market information Gatsby Benchmark 4: Linking curriculum learning to careers • This teaching resource explains the work of Dr Keith Murphy, a linguistic anthropologist. Linguistic anthropologists study the nature of language and how humans use it in their everyday lives, but Keith is taking his research in an unusual direction. He is exploring the role fonts play in society and how they are used to influence the way we communicate. • This resource also contains an interview with Keith and offers an insight into careers in anthropology. If your students have questions for Keith, they can send them to him online. All they need to do is to go to the article online (see the Futurum link below), scroll down to the end and type in the question(s). Keith will reply! • The activity sheet provides ‘talking points’ (based on Bloom’s Taxonomy) to prompt students to reflect on Keith’s research and challenges them to consider the role fonts play in our society. This resource was first published on Futurum Careers, a free online resource and magazine aimed at encouraging 14-19-year-olds worldwide to pursue careers in science, tech, engineering, maths, medicine (STEM) and social sciences, humanities and the arts for people and the economy (SHAPE). If you like these free resources – or have suggestions for improvements –, please let us know and leave us some feedback. Thank you!